Insights & Resources for Digital Agencies

How can you get more sales and effective advertisements for your business? By using audience segments on Google Analytics 4

Tracking conversion can help you learn you learn more about your customers. But how can you create and track conversions in GA4

Google Analytics 4 was announced as an event-based analytics tool during its launch, showing that events play an important role in GA4

You get access to a lot of data whenever you open your Google Analytics account and it can seem overwhelming

Released in 2020, Google Analytics 4 has businesses staring down a long list of endless possibilities and opportunities

Google Analytics 4 has taken over from Universal Analytics. It’s the next generation of analytics from Google.

In this article, you will learn how Google Analytics 4 is better than its predecessor, its features and benefits, and how to get started with GA4.

Retargeting is a highly effective strategy that helps digital marketers to target the audience that have abandoned a website at some stage of a sales funnel

Google Analytics provides a lot of reports and it can be difficult to figure out which ones have the most valuable information for you and your business

Creating effective ad copy for paid search campaigns isn’t difficult, but you must do it the right way

The popular adage: The best place to hide a dead body is page 2 of Google Search Results, confirms the veritableness of ranking in the first page

Today’s scenario of Search Engine Marketing (SEM) has become extremely competitive. To achieve success in this saturated market

YouTube is the most visited social media site following after Google and Facebook. According to Brandwatch, there are an impressive 400 hours of videos uploaded to YouTube

Competitive intelligence is a necessity for both small and large businesses alike. Today, social media is the top source for digital marketing and taking time