Articles By Magesh
Building Privacy-First PPC: Harnessing First-Party & Zero-Party Data (No Cookies Needed)
With third-party cookies disappearing, agencies relying on them face a critical problem and traditional PPC targeting and measurement…
How Schema Markup Boosts Visibility in AI Tools
AI-powered search tools like ChatGPT, Perplexity AI, and Google’s AI Overviews are changing how people discover information online.…
Solving Challenges: How Smart Execution Supports Agency Growth
For digital agencies, constraints are more than just a workflow issue, they’re a growth barrier. When execution lags…
Scale Smarter, Not Harder: How Agencies Can Grow without the Overhead
Digital agencies often reach a point where the demand for execution outpaces their internal resources. With campaign deadlines…
Smart Scaling in the Age of AI: A Digital Agency’s Guide
Digital marketing is evolving rapidly. Platforms are changing faster than ever, clients expect real-time results, and AI is…
Too Much Execution, Too Little Growth? Here’s What Digital Agencies Need to Rethink
Running a digital agency today means navigating a constant stream of tasks, campaign launches, bid adjustments, keyword updates,…